About Us
Helping business owners build lasting client loyalty
Not by buying more clicks. By putting strategy first and building the system to continually earn it.
Meet Michelle
Self-described data nerd, animal lover, and DIY enthusiast, Michelle Hatch has been in marketing since before social media and smartphones.
She is the OG email marketer, Google analytics analyst, social community builder, CRM developer, and content marketing strategist. The tools and channels change. The strategist remains.
A graduate of DePaul University with a bachelor of science in business administration and marketing strategy, Michelle is "wacky professor" to some and empathetic advisor to others. She is passionate about teaching marketing strategy to empower small business owners to build healthier companies.
Years in Marketing
Mastering technology and algorithm shifts for 25 years while keeping trust and customer value at the core.
Years Serving Clients
Net Promoter Score
On a scale from 1 to 10, our clients say they would work with us again and refer us to a colleague.
An amazing job on a very tight, fast schedule
Michelle helped Skylark design and implement a communications strategy for a new website that included a comprehensive rebranding around a name change. She did an amazing job on a very tight, fast schedule, while balancing the needs of the developer, the designer, and our company, and she's organized and meticulous in her writing and project management leadership.
Our Core Values
Leadership
Our success is measured entirely by yours. We remove obstacles, protect your resources, and cultivate growth in teams.
Sustainability
Curiosity
Candor
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Find out if we're right for you
If you're advertising budget keep rising but your business isn't growing with it, it may be a strategy problem.
Let's talk — a short chat about your business and marketing objectives to see if we're the right partner for you.